Uncovering the Best Tobii Pro Studio Alternatives for Eye Tracking Research

Tobii Pro Studio has long been a cornerstone for researchers utilizing Tobii Pro eye trackers, enabling comprehensive workflows from study design to real-time observation, visualization, and statistical analysis. Its intuitive interface has made it accessible to thousands in various fields, from UX and market research to psychology. However, with the evolution of eye-tracking technology, particularly the advent of devices like Tobii Pro Glasses 2 and Tobii Pro Spectrum (which require Tobii Pro Lab), many researchers are seeking a suitable Tobii Pro Studio alternative. This article delves into some of the top contenders that offer similar, or even enhanced, capabilities for your research needs.

Top Tobii Pro Studio Alternatives

Whether you're looking for cloud-based flexibility, online testing capabilities, or comprehensive support for a wider range of eye trackers, these alternatives offer compelling features that could be the perfect fit for your next project.

EYEVIDO Lab - Cloud Eye Tracking

EYEVIDO Lab stands out as an innovative and flexible cloud software solution for eye tracking. This commercial Windows-based platform is an excellent Tobii Pro Studio alternative for those prioritizing accessibility and remote testing. It excels in visualizing, analyzing, and optimizing user experience, supporting tests on pictures, videos, and websites, complete with Mouse tracking, Eye Tracking Heatmaps, Usability, and UX Design features.

RealEye

RealEye offers a unique approach to eye-tracking tests by allowing users to run professional studies online using participants' webcams. This commercial web-based platform is a compelling Tobii Pro Studio alternative for researchers needing cost-effective and scalable remote data collection. Key features include User session recording and Eye Tracking Heatmaps, making it ideal for large-scale online studies.

Tobii Pro Lab

Tobii Pro Lab is designed for a broad spectrum of studies, supporting both screen-based and wearable eye trackers, as well as VR headsets with integrated eye tracking. Available for commercial use on Mac and Windows, it's the natural successor and a direct Tobii Pro Studio alternative for those working with newer Tobii Pro devices like Glasses 2 and Spectrum. Its Virtual Reality feature expands research possibilities into immersive environments.

SMI BeGaze

SMI BeGaze is a commercial Windows-based software solution that facilitates fast data election preview and export of data, statistics, and visualizations. While focused on specific eye-tracking hardware, its robust analytical capabilities, including Mouse tracking, make it a strong Tobii Pro Studio alternative for researchers prioritizing in-depth data processing and statistical analysis from eye-tracking data.

The landscape of eye-tracking software is continually evolving, offering a diverse range of tools to suit various research needs and budgets. While Tobii Pro Studio has served its purpose admirably, these alternatives provide compelling features for modern eye-tracking studies. We encourage you to explore each option further to determine the best fit for your specific research methodology and technological requirements.