Uncovering the Best Klout Alternative for Measuring Your Social Influence
Klout, once a prominent name in the world of online influence measurement, provided users with a unique Klout Score, detailing their influence level, user style, and content impact. It aimed to accurately measure influence and provide context around who a person influences and the specific topics they are most influential on. However, with Klout's eventual discontinuation, many content creators and marketers are now searching for a reliable Klout alternative to continue tracking their digital footprint and identifying key influencers. This article explores top-tier alternatives that fill the void left by Klout, offering robust features for social media management, content curation, and influence analytics.
Top Klout Alternatives
While Klout offered a unique blend of influence scoring and content analysis, a new generation of tools has emerged, providing even more comprehensive solutions for understanding and leveraging your social media presence. These alternatives go beyond simple scores, offering actionable insights and powerful features to elevate your online strategy.
PromoRepublic
PromoRepublic is a powerful social media marketing solution that stands out as an excellent Klout alternative, especially for businesses, agencies, and multi-location brands. It offers content distribution workflows, content discovery, content templates, and marketing automation. Available as a Commercial Web and SaaS platform, PromoRepublic provides extensive features like multiple account support, publishing, and scheduling for tweets and Facebook posts, alongside trend analysis, making it a comprehensive tool for active social media managers.
DrumUp
DrumUp serves as a valuable Klout alternative, functioning as a social media virtual assistant. It excels at auto-discovering relevant content for scheduling and posting across Facebook, Twitter, and LinkedIn. Available as a Freemium Web, Android, iPhone, Android Tablet, iPad, and Chrome platform, DrumUp's core strength lies in its content curation and discovery features, making it ideal for users looking to maintain a consistent and engaging social media presence without extensive manual effort.
SocialCamp for Facebook & Twitter
SocialCamp for Facebook & Twitter is a subscription-free social media management platform on Android, offering support for multiple accounts. This free personal Android and Android Tablet application integrates with popular tools like dlvr.it, TweetDeck, Sprout Social, HootSuite, Facebook, and Twitter. Its features include Facebook Analytics, Facebook integration, and general social network management, providing a straightforward and cost-effective Klout alternative for mobile users focused on these two major platforms.
Bluenod
Bluenod provides a unique approach to identifying influencers, making it a specialized Klout alternative focused on Twitter. It offers a simple way to visualize Twitter communities and find key influencers within them. As a Commercial Web and Chrome OS platform, its primary feature is community management specifically tailored for Twitter, enabling users to gain insights into their network's structure and identify influential voices.
Kred Story
Kred Story (often referred to simply as Kred) is a direct competitor to Klout, focusing on measuring influence within online communities based on interest. It prioritizes audience quality and engagement over sheer audience size, offering a nuanced assessment of influence. Available as a Commercial Web platform, Kred Story provides an alternative influence metric for those who found Klout's approach valuable.
Spinn3r
Spinn3r is a powerful data provider offering a firehose and search API for social media, weblogs, news, and forums. While not a direct influence score calculator like Klout, its massive indexing capabilities (over 300GB of data and 200M+ posts) make it an invaluable Klout alternative for large-scale social media analytics and trend identification. Available for Commercial Mac, Windows, Linux, and Self-Hosted environments, Spinn3r's social media analytics and Twitter features are geared towards advanced users and data scientists.
Klear
Klear positions itself as an influencer search engine and a new standard in influencer marketing, making it a direct and highly effective Klout alternative for identifying and collaborating with influential individuals. It emphasizes trust in influencers over traditional advertising. As a Commercial Web platform, Klear provides a sophisticated tool for anyone looking to build influencer marketing campaigns, offering features that help connect brands with the right influential voices.
Beatrix
Beatrix is a social media tool focused on helping users easily create engaging social media content. While not an influence scorer, it serves as a practical Klout alternative for those whose primary goal is consistent and high-quality content creation, which indirectly boosts influence. Available as a Commercial Web platform, Beatrix's features cater to simplifying the content creation process, particularly for Twitter.
Popsters
Popsters is a comprehensive social media content analytics tool that allows users to analyze any page from 10 different social media platforms, making it a robust Klout alternative for competitive analysis and content insights. As a Commercial Web, Chrome, and Yandex.Browser platform, Popsters offers features like competitive analysis, competitor monitoring, report creation, TikTok Analytics, Instagram Analytics, Facebook Analytics, and general social network and content analysis, providing deep insights into what content performs best.
Facebook Autoposter
Facebook Autoposter is a specialized tool focusing exclusively on Facebook for scheduling and posting content to unlimited groups. While not directly measuring influence, its ability to streamline Facebook content distribution can significantly enhance a user's presence and reach on the platform, indirectly boosting their influence. Available as a Commercial Mac, Windows, Windows Mobile, Android, Java Mobile, and Android Tablet platform, its primary feature is Facebook Autoposter functionality, making it a useful Klout alternative for heavy Facebook users.
While Klout is no longer with us, the need for understanding and measuring social influence remains. The alternatives listed above offer a diverse range of features, from in-depth analytics and content curation to influencer identification and automated posting. Explore these powerful tools to find the perfect Klout alternative that aligns with your specific social media goals and helps you maximize your online impact.