Top Audience Measurement Alternatives for Enhanced Digital Signage
Audience Measurement, specifically the goCount software, provides valuable insights into digital signage engagement by counting views, estimating demographics, and offering cloud-based reporting. While goCount is a powerful tool for understanding your audience, you might be looking for an Audience Measurement alternative that better suits your specific needs, budget, or platform preferences. This article explores several excellent options that offer similar or complementary functionalities for your digital signage and surveillance requirements.
Top Audience Measurement Alternatives
Whether you're seeking more robust surveillance capabilities, dedicated digital signage solutions, or open-source flexibility, these alternatives to Audience Measurement offer a range of features to consider.
iSpy
iSpy is a highly feature-rich surveillance software that serves as a strong Audience Measurement alternative, especially if your primary need is robust video monitoring. Available as Freemium and Open Source for Windows, iSpy supports unlimited cameras and microphones, including IP and USB cameras. Its key features like Face detection, IP camera support, Motion detection, Multiple Cameras, Remote monitoring, Video streaming, and Webcam recording make it an excellent choice for detailed video analysis and security beyond just audience counting.
motionEyeOS
motionEyeOS is a Free and Open Source Linux distribution that transforms single-board computers like Raspberry Pi into video surveillance systems. This Audience Measurement alternative is ideal for those seeking a cost-effective and customizable solution for video monitoring with features like Motion detection, Video streaming, and Video-surveillance. It's a great fit for users comfortable with a Linux environment and hardware like Banana Pi, Raspberry Pi, Orange Pi, or Odroid.
Sighthound Video
Sighthound Video is a powerful Freemium Audience Measurement alternative for security and monitoring, focusing on detecting people and moving objects in video streams. It runs on PC or Mac and utilizes off-the-shelf USB webcams or IP cameras. With features like IFTTT integration, License plate detection, and People detection, it offers a more specialized approach to video analytics, available on a wide range of platforms including Mac, Windows, Android, and iPhone.
Yodeck
Yodeck is a cloud-based digital signage platform that can serve as an Audience Measurement alternative, particularly for managing and displaying content. Available as Free Personal and Open Source, Yodeck works on various platforms including Mac, Windows, Linux, Web, and Raspberry Pi. Its focus on Digital Signage, coupled with features like Cloud based, Content adaptation, Custom widgets, and Software as a Service, makes it excellent for designing and scheduling engaging displays, complementing or extending audience insights.
LibreSignage
LibreSignage is a Free and Open Source digital signage solution that can be a valuable Audience Measurement alternative if your focus is on content management and display rather than direct audience analytics. It runs on Linux and is Self-Hosted, offering flexibility for various digital display needs from billboards to menus. Its primary feature is Digital Signage, providing a foundational platform for delivering targeted content.
Xibo
Xibo offers a powerful Open Source digital signage content management system, making it a strong Audience Measurement alternative for managing display content. Available as Freemium for Windows, Linux, Web, Android, and Self-Hosted environments, Xibo provides comprehensive Digital Signage capabilities and Software as a Service. It's an excellent choice for those who need robust control over their digital displays.
Seventh D-Guard
Seventh D-Guard is a Freemium solution for image monitoring centers, offering universal integration that makes it a versatile Audience Measurement alternative for surveillance. Available on Windows, Web, Android, iPhone, iPad, Self-Hosted, and Software as a Service, it connects with alarm, management, and access systems. Key features include IP camera support, License plate detection, Motion detection, and Multiple Cameras, providing comprehensive video surveillance capabilities.
Live Vote
Live Vote is a Free Web-based sentiment and analytics platform that can serve as a complementary Audience Measurement alternative for gathering consumer sentiment. While not directly focused on video analysis, its Publishing feature allows for gathering feedback and analytics, which can inform digital signage content and strategy, thereby indirectly enhancing audience understanding.
Play Digital Signage
Play Digital Signage is a Commercial, Web-based digital signage software that provides an affordable and user-friendly Audience Measurement alternative for content display. While not directly offering demographic analysis, its focus on Digital Signage means you can effectively manage and deploy content, which is crucial for any audience engagement strategy. Its ease of use and cost-effectiveness make it an appealing option for businesses of all sizes.
Kitcast Tv
Kitcast Tv is a Commercial digital signage software designed to simplify content display using Apple TV, making it a viable Audience Measurement alternative for user-friendly content delivery. Its core features include Digital Signage and Software as a Service, providing an amazing tool to show your content on any screen without expensive or tricky hardware. This alternative is perfect for Apple ecosystem users looking for straightforward digital signage management.
Choosing the right Audience Measurement alternative depends on your specific needs, whether that's advanced surveillance, comprehensive digital signage content management, or a blend of both. Explore these options to find the best fit for your business and enhance your digital signage strategy.